2025 Real SEO™ Definition
"Retrieval-Augmented Generation (RAG)"

A method where AI retrieves real facts from a database before answering, improving accuracy and context.

Retrieval-Augmented Generation (RAG)

RAG combines search and generation. The AI first retrieves relevant information from trusted sources—like your content database—then writes its answer using that evidence.

This ensures up-to-date, brand-accurate outputs while preventing misinformation. In SEO, RAG allows your site’s own data to power AI summaries and search answers.

By exposing content through structured endpoints (like LLM.json), businesses make their data discoverable to RAG-enabled systems across the AI web.