Search Discovery

Nobody can be everywhere on the Internet. Project Everywhere isn't testing whether one person can market everywhere... it's testing whether one person can build assets that do.

Google doesn't have a market share problem. It has an intent-phase problem. The platform still processes the majority of the world's searches ... but the type of search that defines discovery has quietly migrated somewhere else.

Google holds 90% of global search market share. But 'mostly right' is doing a lot of work in that sentence. This is Phase Zero of the Real SEO™ AI citability experiment ... the question before the answer.